George Willis

VP of Global Business Development
  • BA (Hons) in Politics from the University of York
  • MA in International Studies (Security and Diplomacy) from the University of Birmingham

George is an experienced member of CMSPI’s business development department and has worked with clients including AVIS, Panera Bread, and ALDO.

One of George’s primary roles as the first point of contact with prospective clients is to listen to a merchant’s unique operational needs, and to access how CMSPI can help optimize their arrangements.

With the support of the knowledge and analyst team, George attends client meetings, develops campaigns alongside the marketing department, and contributes to CMSPI’s on-going strategy and development.

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