George Willis

VP, Sales Operations, Manchester, UK

Expertise

  • Sales strategy and lead management
  • Account Based Marketing (ABM) and demand generation

Highlights

  • Responsible for devising and implementing sales strategy across the globe
  • Identifies ways to help merchants enhance performance and hit goals faster

About George

George, as the VP of Sales Operations, is responsible for developing and executing global sales strategies. He proactively enhances the performance of CMSPI’s Business Development professionals, ensuring they achieve their goals more quickly.

George leads in analyzing sales data, streamlining the sales process, and managing lead development. Additionally, he oversees CMSPI’s Account-Based Marketing efforts.

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